• 5 - 7 years’ experience of marketing in the hospitality industry will be an added advantage.
• Good understanding of public relations and advanced communication skills
• Proven experience with creating a marketing campaign, marketing strategy, marketing plan and digital marketing
• Highly creative with experience in identifying target audiences, sales lead and devising digital campaigns that engage, inform, fetch leads, optimizing landing pages and user funnels
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns & ad serving tools
• Measure and report performance of all digital marketing campaigns, and assess against sales goals (ROI and KPIs)