Instagram influencers are basically Instagram users who have established credibility, trust and audience in that social space, as a result of their trustworthiness and reliability, they get to persuade others (influence people’s decisions- just as the name implies). In essence, these are simply personalities on Instagram with a tangible number of followings ranging from as little as a 1000 followers(Nano-influencers) to as much as hundreds of millions of followers (Macro-influencers).

Brands and businesses have this understanding andInstagram influencers simply leverage on this fundamental principle.

Here’s an interesting fact you probably never knew, 1 billion+ people in the world right now are Instagram users! That’s without counting those using its substitute version- Instagram lite, which has over 10 million users on its own.

For more details read:

https://limastech.com/2021/04/24/instagram-business-how-to-make-money-from-instagram-as-an-influencer/