Market Research


Location : Abuja

Gender- Female candidates to apply

Language : Hausa speaking(proficient)

Reporting Manager : Managing Director

Designation : Market Research Analyst/Sr. Analyst

Years of experience: 3-5 years


Job Summary:

The incumbent should have experience in the research/data handling field. Candidate should be able to identify ,collect ,analyse and interpret data.


Roles & Responsibilities:

• Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations. Conduct in-depth market research and share insights with the marketing and sales teams on a regular basis.
• Study consumer behaviours and attitudes and write up predictions for future sales trends.
• Stay up to date on market trends, consumer and product research, and industry best practices.
• Understand business objectives and design surveys to discover prospective customers’ preferences.
• Review and interpret large data sets and organize them into spreadsheets, charts, and graphs.
• Perform valid and reliable market research SWOT analysis.
• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation.
• Remain fully informed on market trends, other parties researches and implement best practices.

Qualification:
• Any Bachelor’s / master’s degree in any stream.
• Knowledge of MS-Office , email writing, report making on excel, presentations.
• Fluent in English communication and local language.

Compensation:
Competitive package as per industry norms.

Please share relevant CVs - managerhrwvl@gmail.com